{"id":112923,"date":"2023-12-11T15:13:23","date_gmt":"2023-12-11T20:13:23","guid":{"rendered":"https:\/\/sayaspora.com\/module-5-2\/"},"modified":"2025-10-30T11:36:19","modified_gmt":"2025-10-30T15:36:19","slug":"module-5-affirm-your-creative-identity","status":"publish","type":"page","link":"https:\/\/sayaspora.com\/en\/module-5-affirm-your-creative-identity\/","title":{"rendered":"Module 5 &#8211; Affirm your creative identity"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background fusion-parallax-none hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-background-position:center top;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:50px;--awb-padding-right:8%;--awb-padding-bottom:50px;--awb-padding-left:8%;--awb-padding-right-medium:30px;--awb-padding-left-medium:30px;--awb-min-height:400px;--awb-min-height-medium:300px;--awb-min-height-small:250px;--awb-background-image:url(&quot;https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/Design-sans-titre-14.png&quot;);--awb-background-size:cover;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-align-content-center fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-row fusion-content-nowrap\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-one hero-title\" style=\"--awb-margin-top:0px;--awb-margin-bottom:0px;\"><h1 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;text-transform:uppercase;--fontSize:45;line-height:var(--awb-typography1-line-height);\">Module 5 &#8211; Affirm your creative identity<\/h1><\/div><\/div><\/div><\/div><\/div>\n<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_hover_color: var(--awb-color3);--link_color: var(--awb-color3);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:75px;--awb-padding-right:8%;--awb-padding-bottom:75px;--awb-padding-left:8%;--awb-padding-right-medium:30px;--awb-padding-left-medium:30px;--awb-background-color:var(--awb-color4);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_3_5 3_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:60%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.2%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.2%;--awb-width-medium:60%;--awb-order-medium:0;--awb-spacing-right-medium:3.2%;--awb-spacing-left-medium:3.2%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom:25px;--awb-margin-bottom-small:25px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:30;line-height:var(--awb-typography1-line-height);\">Module summary<\/h3><\/div><div class=\"fusion-text fusion-text-1\"><p>By combining theoretical input and practical exercises, participants worked on the foundations of their personal brand. They learned how to write a powerful bio, identify their narrative tone, and choose a signature word or phrase that reflects their world. They also discovered the pillars of visual consistency (color palette, typography, graphic design) and narrative consistency (storytelling, vocabulary, tone) to be recognizable and memorable.<\/p>\n<p>A significant amount of time was devoted to pitching: how to talk about yourself and your project in a clear and engaging way, whether online or in front of an audience. Finally, participants began creating their media kit, a key tool for presenting their project and positioning themselves professionally. The workshop concluded with a concrete mission: finalize their bio, test their pitch video, and create a mini visual kit.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_2_5 2_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:40%;--awb-margin-top-large:0px;--awb-spacing-right-large:4.8%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:4.8%;--awb-width-medium:40%;--awb-order-medium:0;--awb-spacing-right-medium:4.8%;--awb-spacing-left-medium:4.8%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element md-text-align-center sm-text-align-center\" style=\"--awb-max-width:400px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"656\" height=\"656\" title=\"module5\" src=\"https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/06\/module5.webp\" alt class=\"img-responsive wp-image-112675\"\/><\/span><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_hover_color: var(--awb-color3);--link_color: var(--awb-color3);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:75px;--awb-padding-right:8%;--awb-padding-bottom:75px;--awb-padding-left:8%;--awb-padding-right-medium:30px;--awb-padding-left-medium:30px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:25px;--awb-margin-bottom-small:25px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:40;line-height:var(--awb-typography1-line-height);\">About the experts speakers<\/h2><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:25px;--awb-margin-bottom-small:25px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:40;line-height:var(--awb-typography1-line-height);\"><\/h2><\/div><div class=\"fusion-image-element md-text-align-center sm-text-align-center\" style=\"--awb-max-width:400px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img decoding=\"async\" width=\"2496\" height=\"2560\" title=\"Nour\" src=\"https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/Nour-scaled.webp\" alt class=\"img-responsive wp-image-112779\" srcset=\"https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/Nour-200x205.webp 200w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/Nour-293x300.webp 293w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/Nour-400x410.webp 400w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/Nour-600x615.webp 600w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/Nour-768x788.webp 768w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/Nour-800x821.webp 800w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/Nour-998x1024.webp 998w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/Nour-1200x1231.webp 1200w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/Nour-1498x1536.webp 1498w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/Nour-scaled.webp 2496w\" sizes=\"(max-width: 640px) 100vw, (max-width: 1919px) 600px,(min-width: 1920px) 33vw\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:2.88%;--awb-width-medium:100%;--awb-order-medium:0;--awb-margin-top-medium:25px;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-text-color:#000000;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:30;line-height:var(--awb-typography1-line-height);\">Nour El-Mohri<\/p>\n<p>&nbsp;<\/p><\/h3><\/div><div class=\"fusion-text fusion-text-2\"><p>Nour is a content strategist and founder of Taam Studio, an agency that combines storytelling, personal branding, and digital marketing.<\/p>\n<p>She helps brands and creators navigate the new realities of TikTok, Instagram, and the influencer industry, giving them a solid foundation, no matter where they&#8217;re starting from.<\/p>\n<p>With a master&#8217;s degree in e-commerce from HEC Montr\u00e9al and a recipient of the Lieutenant Governor of Quebec Medal, she combines strategic thinking, clear storytelling, and pragmatism.<\/p>\n<p>Her approach: clarifying digital codes to create content that has substance, meaning, and impact.<\/p>\n<\/div><div class=\"fusion-social-links fusion-social-links-1\" style=\"--awb-margin-top:0px;--awb-margin-right:0px;--awb-margin-bottom:0px;--awb-margin-left:0px;--awb-box-border-top:0px;--awb-box-border-right:0px;--awb-box-border-bottom:0px;--awb-box-border-left:0px;--awb-icon-colors-hover:var(--awb-color4);--awb-box-colors-hover:var(--awb-color1);--awb-box-border-color:var(--awb-color3);--awb-box-border-color-hover:var(--awb-color4);\"><div class=\"fusion-social-networks color-type-brand\"><div class=\"fusion-social-networks-wrapper\"><a class=\"fusion-social-network-icon fusion-tooltip fusion-linkedin awb-icon-linkedin\" style=\"color:#0077b5;font-size:35px;\" title=\"LinkedIn\" aria-label=\"linkedin\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.linkedin.com\/in\/nourelm\/\"><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:104%;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-section-separator section-separator triangle fusion-section-separator-1\" style=\"--awb-border-bottom:1px solid var(--awb-color3);--awb-spacer-height:1px;--awb-icon-color:var(--awb-color1);\"><div class=\"fusion-section-separator-svg fusion-section-separator-fullwidth\"><div class=\"divider-candy-arrow bottom\" style=\"top:0px;border-top-color: var(--awb-color2);\"><\/div><div class=\"divider-candy bottom\" style=\"bottom:-21px;border-bottom:1px solid var(--awb-color3);border-left:1px solid var(--awb-color3);\"><\/div><\/div><div class=\"fusion-section-separator-spacer fusion-section-separator-fullwidth\"><div class=\"fusion-section-separator-spacer-height\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_hover_color: var(--awb-color3);--link_color: var(--awb-color3);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:75px;--awb-padding-right:8%;--awb-padding-bottom:75px;--awb-padding-left:8%;--awb-padding-right-medium:30px;--awb-padding-left-medium:30px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-6 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:25px;--awb-margin-bottom-small:25px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:40;line-height:var(--awb-typography1-line-height);\"><\/h2><\/div><div class=\"fusion-image-element md-text-align-center sm-text-align-center\" style=\"--awb-max-width:400px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-3 hover-type-none\"><img decoding=\"async\" width=\"2125\" height=\"2560\" title=\"IMG_1447 (2)\" src=\"https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/IMG_1447-2-scaled.webp\" alt class=\"img-responsive wp-image-112771\" srcset=\"https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/IMG_1447-2-200x241.webp 200w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/IMG_1447-2-249x300.webp 249w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/IMG_1447-2-400x482.webp 400w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/IMG_1447-2-600x723.webp 600w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/IMG_1447-2-768x925.webp 768w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/IMG_1447-2-800x964.webp 800w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/IMG_1447-2-850x1024.webp 850w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/IMG_1447-2-1200x1446.webp 1200w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/IMG_1447-2-1275x1536.webp 1275w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/IMG_1447-2-1700x2048.webp 1700w, https:\/\/sayaspora.com\/wp-content\/uploads\/2025\/10\/IMG_1447-2-scaled.webp 2125w\" sizes=\"(max-width: 640px) 100vw, (max-width: 1919px) 600px,(min-width: 1920px) 33vw\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:2.88%;--awb-width-medium:100%;--awb-order-medium:0;--awb-margin-top-medium:25px;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-7 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-text-color:#000000;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:30;line-height:var(--awb-typography1-line-height);\"><p><span class=\"NormalTextRun SCXW5618612 BCX0\">Beatriz Ela<\/span><\/p>\n<div class=\"host-bincmiainjofjnhchmcalkanjebghoen\" style=\"position: relative; z-index: 2147483647;\"><\/div>\n<p><span class=\"NormalTextRun SCXW5618612 BCX0\">\u00a0<\/span><\/p><\/h3><\/div><div class=\"fusion-text fusion-text-3\"><p>In nine years in the digital world, Beatriz has learned one thing above all: the best projects come from real people. So she works hand in hand with artisans, creatives, and small businesses to give their worlds a digital glow that reflects them. A fan of culture, traditions, and those little everyday things that inspire, she draws on the world around her to create content that resonates. For her, digital isn&#8217;t just about algorithms; it&#8217;s above all about human connections, experiences, and a healthy dose of creativity.<\/p>\n<p>Her specialties are branding\/brand image to be recognizable, digital strategy to be visible, and the right tone to be memorable.<\/p>\n<\/div><div class=\"fusion-social-links fusion-social-links-2\" style=\"--awb-margin-top:0px;--awb-margin-right:0px;--awb-margin-bottom:0px;--awb-margin-left:0px;--awb-box-border-top:0px;--awb-box-border-right:0px;--awb-box-border-bottom:0px;--awb-box-border-left:0px;--awb-icon-colors-hover:var(--awb-color4);--awb-box-colors-hover:var(--awb-color1);--awb-box-border-color:var(--awb-color3);--awb-box-border-color-hover:var(--awb-color4);\"><div class=\"fusion-social-networks color-type-brand\"><div class=\"fusion-social-networks-wrapper\"><a class=\"fusion-social-network-icon fusion-tooltip fusion-linkedin awb-icon-linkedin\" style=\"color:#0077b5;font-size:35px;\" title=\"LinkedIn\" aria-label=\"linkedin\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.linkedin.com\/in\/beatriz-e-630bb518b\/\"><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-6 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--link_hover_color: var(--awb-color3);--link_color: var(--awb-color3);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:75px;--awb-padding-right:8%;--awb-padding-bottom:75px;--awb-padding-left:8%;--awb-padding-right-medium:30px;--awb-padding-left-medium:30px;--awb-background-color:var(--awb-color4);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-8 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-three\" style=\"--awb-margin-bottom:25px;--awb-margin-bottom-small:25px;\"><h3 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:30;line-height:var(--awb-typography1-line-height);\">They talk about it best<\/h3><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-10 fusion_builder_column_1_3 1_3 fusion-flex-column fusion-flex-align-self-flex-start\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:33.333333333333%;--awb-order-medium:0;--awb-spacing-right-medium:5.76%;--awb-spacing-left-medium:5.76%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-4\" style=\"--awb-font-size:22px;\"><p style=\"text-align: center;\"><em>\u00ab The content was a total discovery for me because I had no notion of digital marketing. I am an intuitive autodidact but there are very technical elements that I need to better master. \u00bb<\/em><\/p>\n<div class=\"host-bincmiainjofjnhchmcalkanjebghoen\" style=\"position: relative; z-index: 2147483647;\"><\/div>\n<div class=\"host-bincmiainjofjnhchmcalkanjebghoen\" style=\"position: relative; z-index: 2147483647;\"><\/div>\n<div class=\"host-bincmiainjofjnhchmcalkanjebghoen\" style=\"position: relative; z-index: 2147483647;\"><\/div>\n<div class=\"host-bincmiainjofjnhchmcalkanjebghoen\" style=\"position: relative; z-index: 2147483647;\"><\/div>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-11 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:33.333333333333%;--awb-order-medium:0;--awb-spacing-right-medium:5.76%;--awb-spacing-left-medium:5.76%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-12 fusion_builder_column_1_3 1_3 fusion-flex-column fusion-flex-align-self-flex-start\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:33.333333333333%;--awb-order-medium:0;--awb-spacing-right-medium:5.76%;--awb-spacing-left-medium:5.76%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-5\" style=\"--awb-font-size:22px;\"><p style=\"text-align: center;\"><em><span class=\"TextRun SCXW48682333 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW48682333 BCX0\">\u00ab I really enjoyed the interactive exercises. Working concretely on our profile while receiving immediate feedback has really strengthened our digital presence.<\/span><\/span><span class=\"TextRun SCXW48682333 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW48682333 BCX0\">\u00a0\u00bb<\/span><\/span><span class=\"EOP SCXW48682333 BCX0\" data-ccp-props=\"{\">\u00a0<\/span><\/em><\/p>\n<div class=\"host-bincmiainjofjnhchmcalkanjebghoen\" style=\"position: relative; z-index: 2147483647;\"><\/div>\n<div class=\"host-bincmiainjofjnhchmcalkanjebghoen\" style=\"position: relative; z-index: 2147483647;\"><\/div>\n<div class=\"host-bincmiainjofjnhchmcalkanjebghoen\" style=\"position: relative; z-index: 2147483647;\"><\/div>\n<div class=\"host-bincmiainjofjnhchmcalkanjebghoen\" style=\"position: relative; z-index: 2147483647;\"><\/div>\n<div class=\"host-bincmiainjofjnhchmcalkanjebghoen\" style=\"position: relative; z-index: 2147483647;\"><\/div>\n<\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":16,"featured_media":113052,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"_acf_changed":false,"footnotes":"","_members_access_role":[],"_members_access_error":""},"class_list":["post-112923","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00c0 propos | Sayaspora<\/title>\n<meta name=\"description\" content=\"Sayaspora a \u00e9t\u00e9 cr\u00e9\u00e9e en 2015 \u00e0 Montr\u00e9al et est g\u00e9r\u00e9e par des jeunes femmes de la diaspora africaine qui visent un changement social.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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